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SaaS Metrics Calculator

Enter your key numbers and get instant health checks on your SaaS metrics, with color-coded indicators and benchmark comparisons.

Revenue Metrics
Your total MRR in dollars
Churn & Retention
Percentage of customers lost per month
Upsells and upgrades per month
Unit Economics
Average cost to acquire one customer
Revenue minus COGS, as a percentage
Runway (optional)
Total monthly expenses minus revenue

Your SaaS Health Dashboard

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Frequently asked questions

How accurate are these SaaS metrics?

The calculations are accurate for the numbers you enter. The usefulness depends on the quality of your inputs, so consistent definitions matter. Treat the output as a clear view of the data you provide, not a validated audit of your financials.

Is the dashboard free?

Yes, it is free with no payment required. It is a planning aid to help founders track and reason about core SaaS metrics, with no obligation to work with us.

Which metrics matter most early on?

MRR and its growth, churn, and the relationship between customer acquisition cost and lifetime value tend to matter most early. They show whether the business is actually working before you scale spend. The dashboard keeps these in one place so trends are easy to see.

How does this relate to your services?

We are a bootstrapped firm that runs a product at 13K MRR, so these metrics are ones we watch ourselves. If you are scaling and need technical or security leadership to support that growth, our fractional CTO and CISO services can help. Book a call to discuss.